Even in this day in age with online directories, advertising and listings, you still need to be seen in the Yellow Pages just so people know you’re a reliable business, and reassure potential companies that you are established. Also, there still remains a large portion of the population that relies on the Yellow Pages as their first resource for finding local businesses.
Of course one unique aspect of yellow page advertising is not only can you be found there, your competition is all there as well. So when it comes to yellow page ads, size truly is an important factor. After all how many will see your text listing over that half page color ad right next to you?
Accurate or not, the size of your Yellow Pages display ad directly influences the readers impression of your business. A half page ad business must be better than that 1/16 page business, right?
The importance of your yellow page print ad design.
If you can afford thousands of dollars required for that display ad, you can offset the size disadvantage in another, more cost-effective way. A clear, compelling message and a yellow page ad design that jumps off the page, irregardless of the ads around it. That’s where Admedic comes in. We’ve been creating compelling print advertising design for newspapers, magazines and yellow pages over 10 years.
If you want your yellow page advertising to work harder for your and your business, contact us for more information or a free estimate on your next project.